Services
Improving customer engagement by embracing exponential changes in technology
About
Ocea Blau provides management consulting services to Pharmaceutical companies and Healthcare organizations. Being convinced that customer engagement is leading to company success, while digital technologies are playing a crucial role,...
Portfolio
Building IT Delivering business solutions for the future of LS & Pharma industry
Experience Feedback
Enabling free texts in Pharma CRM
A global pharmaceutical laboratory was aiming to provide 2,000+ Sales Reps and MSLs with the most adapted business rules about "free text" usage in Veeva CRM. Context With the increasing...
Making Veeva CRM adopted by Sales Reps
A major pharmaceutical company was facing difficulties in making Veeva CRM and Analytics solutions locally adopted by Sales Reps. Context First intention was to reduce IT costs by replacing heterogeneous...
Harmonizing pharma business processes
A global pharmaceutical company was aiming to design and deliver consistent business processes across EMEA region, through the implementation of modern digital tools adapted to each market type. Context The...