Services
Redefining Omnichannel Customer Engagement in the age of Digital Acceleration
About
Ocea Blau is a management consulting firm that helps global pharmaceutical companies and healthcare organizations achieve digital and business excellence. We believe that customer satisfaction drives success, and digital innovation...
Portfolio
Driving Innovation across large organizations with Strategic, Integrated, Scalable Solutions
Experience Feedback
Enabling free texts in Pharma CRM
A global pharmaceutical laboratory was aiming to provide 2,000+ Sales Reps and MSLs with the most adapted business rules about "free text" usage in Veeva CRM. Context With the increasing...
Making Veeva CRM adopted by Sales Reps
A major pharmaceutical company was facing difficulties in making Veeva CRM and Analytics solutions locally adopted by Sales Reps. Context First intention was to reduce IT costs by replacing heterogeneous...
Standardizing business processes
A global pharmaceutical company was aiming to design and deliver consistent business processes across EMEA region, through the implementation of modern digital tools adapted to each market type. Context The...